Content and Design

JooSik Choi
Sukhwan Jang
Minsun Kim
Sahoe Kim (aka “Mr. Society” aka “Cool Shoes”)
Jiyean Ma (aka “Maji”)
Inna Maslova
Jeremy Schaar
Sungmo Yang

Yonsei Global MBA
Class of 2013


The Evolution of the Circus Industry (A). Matt Williamson. Insead 2002
Even a Clown Can Do It: Cirque du Soleil Recreates Live Entertainment (Case B). Matt Williamson. Insead 2002
Disruptive Technologies: Catching the Wave. Joseph L. Bower and Clayton Christensen. Harvard Business Review January-February 1995
Meeting the Challenge of Disruptive Change. Clayton Christensen and Michael Overdorf. Harvard Business Review March-April 2000
Value Innovation: The Strategic Logic of High Growth. W.Chan Kim and Renee Mauborgne. Harvard Business Review 1997
How Competitive Forces Shape Strategy. Michael E. Porter. Harvard Business Review 1979